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guerilla marketing

updated thu 11 feb 10

 

Elizabeth Priddy on mon 8 feb 10


I got this link and I think it is interesting and a possible jumping off pl=
ace for us to brainstorm some guerilla marketing tactics.

Do you think these would backfire or be good?

Some of these are clever. I like the idea of the business card in the rele=
vant mag or book one.


http://overnightprints.com/blog/5-of-the-best-small-businesssmall-budget-ma=
rketing-ideas/?adt=3D351300&cid=3D351300&code=3DVALUE100&utm_source=3Dnewsl=
etter&utm_medium=3Demail&utm_campaign=3D351300

- ePriddy

Elizabeth Priddy
Beaufort, NC - USA

http://www.elizabethpriddy.com

Daniel Rotblatt on tue 9 feb 10


I agree with the business card one, and the custom sign in your yard -
if you are in a high traffic area. The others seem to not be focused
enough on our specific clientele.

Dan
www.RotblattSculpture.com


On Feb 8, 2010, at 5:05 PM, Elizabeth Priddy wrote:

> I got this link and I think it is interesting and a possible jumping
> off place for us to brainstorm some guerilla marketing tactics.
>
> Do you think these would backfire or be good?
>
> Some of these are clever. I like the idea of the business card in
> the relevant mag or book one.
>
>
> http://overnightprints.com/blog/5-of-the-best-small-businesssmall-budget-=
marketing-ideas/?adt=3D351300&cid=3D351300&code=3DVALUE100&utm_source=3Dnew=
sletter&utm_medium=3Demail&utm_campaign=3D351300
>
> - ePriddy
>
> Elizabeth Priddy
> Beaufort, NC - USA
>
> http://www.elizabethpriddy.com

Eric Serritella on tue 9 feb 10


I was a 16-year marketing exec prior to clay, so I can speak with a bit of
experience. Most of these are not the best use of time or resources for a
clay artist. Better to put your money and time into making better pieces an=
d
merchandising them better. Invest in painting your craft show display
shelves, get better lights, so your work really shows well, invest in a
professionally shot photos so that your portfolio gets you into better
galleries. That will go farther then a shotgun approach like these
mentioned. These quirky techniques can lead to occasional sales, but a
focused, niche marketing strategy is almost always better unless you're Cok=
e
and Pepsi and have little to offer and everyone to woo.

Eric



----- Original Message -----
From: "Elizabeth Priddy"
To:
Sent: Monday, February 08, 2010 8:05 PM
Subject: guerilla marketing


>I got this link and I think it is interesting and a possible jumping off
>place for us to brainstorm some guerilla marketing tactics.
>
> Do you think these would backfire or be good?
>
> Some of these are clever. I like the idea of the business card in the
> relevant mag or book one.
>
>
> http://overnightprints.com/blog/5-of-the-best-small-businesssmall-budget-=
marketing-ideas/?adt=3D351300&cid=3D351300&code=3DVALUE100&utm_source=3Dnew=
sletter&utm_medium=3Demail&utm_campaign=3D351300
>
> - ePriddy
>
> Elizabeth Priddy
> Beaufort, NC - USA
>
> http://www.elizabethpriddy.com
>
>
Eric Serritella
528 Sebring Road
Newfield, NY 14867
607-564-7810
www.ericserritella.com

steve graber on tue 9 feb 10


some useful ideas there.=3DA0 nothing strikes me as a backfire potential.=
=3DA0 =3D
especially for pottery.=3DA0 selling real estate, insurance, might get old.=
=3D
=3DA0 everyone likes to meet potters.=3DA0 =3D0A=3D0Aone i heard the other =
day is t=3D
o make sure you use the BACK side of your business card.=3DA0 i used to but=
g=3D
ot cheap and didn't the next time i had=3DA0some made.=3DA0 but the concept=
of =3D
using side 2 is interesting because people see it no matter what.=3DA0 even=
i=3D
f you simply use side 2 with an interesting=3DA0saying or tag line of yours=
.=3D
=3DA0 they may like it, or flip it over and say "who gave me that?"=3D0A=3D=
0A=3D0A=3D
=3DA0Steve Graber, Graber's Pottery, Inc=3D0AClaremont, California USA=3D0A=
The St=3D
eve Tool - for awesome texture on pots! =3D0Awww.graberspottery.com steve@g=
ra=3D
berspottery.com =3D0A=3D0A=3D0AOn Laguna Clay's website=3D0Ahttp://www.lagu=
naclay.c=3D
om/blogs/ =3D0A=3D0A=3D0A=3D0A----- Original Message ----=3D0A> From: Eliza=
beth Pridd=3D
y =3D0A> To: Clayart@LSV.CERAMICS.ORG=3D0A> Sent: Mon=
, Fe=3D
bruary 8, 2010 5:05:25 PM=3D0A> Subject: guerilla marketing=3D0A> =3D0A> I =
got th=3D
is link and I think it is interesting and a possible jumping off place =3D0=
A>=3D
for us to brainstorm some guerilla marketing tactics.=3D0A> =3D0A> Do you =
thin=3D
k these would backfire or be good?=3D0A> =3D0A> Some of these are clever.=
=3DA0 I =3D
like the idea of the business card in the relevant =3D0A> mag or book one.=
=3D0A=3D
> =3D0A> =3D0A> http://overnightprints.com/blog/5-of-the-best-small-busines=
ssma=3D
ll-budget-marketing-ideas/?adt=3D3D351300&cid=3D3D351300&code=3D3DVALUE100&=
utm_so=3D
urce=3D3Dnewsletter&utm_medium=3D3Demail&utm_campaign=3D3D351300=3D0A> =3D0=
A> - ePrid=3D
dy=3D0A> =3D0A> Elizabeth Priddy=3D0A> Beaufort, NC - USA=3D0A> =3D0A> http=
://www.eli=3D
zabethpriddy.com=3D0A=3D0A=3D0A=3D0A

Alice DeLisle on wed 10 feb 10


This sounds like putting fliers under windshield wipers. How many positive=
=3D
responses does that generate? How many negative?=3D20
--
Alice DeLisle

wanderland@att.net
http://delisle.aftosawebhosting.com
=3D09=3D09=3D09
=3D09=3D09=3D09