Susan Fox Hirschmann on thu 27 jan 11
We wear many hats....as ceramic artists, but, might I add=3D0Ato those of u=
s =3D
out there selling out work....=3D0AI would like to add "marketing" =3D0Ato =
your=3D
long list of what clayart is about.=3D0AThe ability to reach out to others=
t=3D
hat might=3D0Abe interested in our work. Those that showed interest in t he=
p=3D
ast might be =3D0Acurrent customers. or become customers.=3DA0 Every contac=
t we=3D
make is a valuable =3D0Aone, to those of us out there marketing our work.=
=3D0A=3D
Students become ceramic buyers.=3D0ABuyers reach a new level of understandi=
ng=3D
when they become students.=3D0AEvery child I teach, I teach the value of w=
ha=3D
t we do as ceramic artists.=3DA0=3DA0 I =3D0Ateach them how special our wor=
k is -=3D
--and how distinct from going to target or =3D0Awalmart to buy a mug or bow=
l.=3D
=3DA0 I explain what we do is very special, feels =3D0Adifferent, looks dif=
fere=3D
nt and even they realize how great it is to surround =3D0Ayourself with thi=
ng=3D
s that you love!=3D0ASometimes even these kids will come back and buy from =
me=3D
....saving their =3D0Aallowances for a small piece for mom that means a lot=
s =3D
to them!=3D0AI am educating the next generation:=3DA0 We older ceramic arti=
sts =3D
that teach are =3D0Aeducating the next generation of ceramic buyers!=3D0AWe=
tel=3D
l our history through clay...=3D0Aand our history continues.=3D0AThanks to =
all =3D
that make clayart the invaluable resource that it is, and =3D0Acontinues to=
b=3D
ecome!=3D0ASusan=3D0Asusan fox hirschmann=3D0Aannandale, Va=3D0Awww.pottery=
art.biz=3D
=3D0A=3D0A=3DA0=3D0A=3D0A=3D0A=3D0A________________________________=3D0AFro=
m: mel jacobson =3D
=3D0ATo: Clayart@LSV.CERAMICS.ORG=3D0ASent: Tue, January=
25,=3D
2011 6:31:53 PM=3D0ASubject: business information varies=3D0A=3D0Awhat is =
so gre=3D
at about clayart is that information=3D0Apours in.=3D0Awhat is good for one=
, is=3D
not good for another.=3D0Awe try and stimulate conversation that can be us=
ed=3D
=3D0Aby a variety of artists/crafts people.=3D0A=3D0Aoften those in art/cra=
ft hav=3D
e limited knowledge=3D0Aof basic business law.=3D0A=3D0Ain our world today,=
you c=3D
an be savaged very fast.=3D0Ainsurance=3D0Ataxes=3D0Abusiness law.=3D0Ayou =
must hav=3D
e basic information to=3D0Abe in business.=3DA0 every state, region or nati=
onal=3D
=3D0Aorigin is different.=3D0Ai just start conversations.=3D0A=3D0Alitigati=
on can p=3D
op up at any time.=3DA0 artist beware.=3D0Adon't think the world will think=
you=3D
are so nice they=3D0Awill leave you alone.=3DA0 don't even think it.=3D0A=
=3D0Abonn=3D
ie hellman is one of our most respected clayarters.=3D0Aher knowledge as a =
cp=3D
a is noted.=3D0Amany others have had experiences that can=3D0Abe shared.=3D=
0A=3D0At=3D
his list is unique.=3DA0 very.=3D0Aone minute we get a well planned post fr=
om n=3D
eon-cat.=3D0Anext a piece of information from a noted chemist, a physicist,=
=3D
=3D0Aa cpa, a toxicologist.=3DA0 and, we even get you a=3D0Abasic cone 6 wh=
ite gl=3D
aze recipe if you want...then the history=3D0Aof ancient clay.=3D0A=3D0A=3D=
0A=3D0A=3D0A=3D
=3D0Afrom: minnetonka, mn=3D0Awebsite: http://www.visi.com/~melpots/=3D0Acl=
ayart =3D
link:=3DA0 http://www.visi.com/~melpots/clayart.html=3D0Anew book: http://w=
ww.2=3D
1stcenturykilns.com=3D0Aalternate: melpots7575@gmail.com=3D0A=3D0A=3D0A=3D0=
A
Lee on thu 27 jan 11
On Thu, Jan 27, 2011 at 9:44 AM, Susan Fox Hirschmann
wrote:
> I am educating the next generation:=3DA0 We older ceramic artists that te=
ac=3D
h are
> educating the next generation of ceramic buyers!
> We tell our history through clay...
> and our history continues.
This is always what comes to my mind when folks say their primary
reasons for attending Art Fairs is to sell. That attitude reduces us
to being on the same level as a used car salesman or a telemarketer.
I sell so I can make pots. Not the other way around.
Many established folks, I've spoken to several, don't do
fairs for sales, but as a service to their customers. The reasons I
signed up for Art At Saint Kate's when I first got back to the USA,
was to network and build a mailing list. Being out of the country
for almost 9 years, more or less makes your mailing list obsolete.
At the Pottery Festival in Mashiko, potters were so busy
that the festival was a place you were able to find potter friends and
visit with them.
My primary motivations is not to sell pots but to inspire
creativity in other folks. Education is really a huge part of it.
I put my artist's statement up here that explains it:
http://mingeisota.blogspot.com/p/artists-statement.html
--
=3DA0Lee Love in Minneapolis
http://mingeisota.blogspot.com/
=3DA0"Ta tIr na n-=3DF3g ar chul an tI=3D97tIr dlainn trina ch=3DE9ile"=3D9=
7that is, =3D
"The
land of eternal youth is behind the house, a beautiful land fluent
within itself." -- John O'Donohue
Susan Fox Hirschmann on thu 27 jan 11
AMEN!!!=3DC2=3DA0 Inspiring others is like one big circle...leads to apprec=
iati=3D
on of this =3D0Aartform, and whether you wish to sell or not....that apprec=
ia=3D
tion will turn into =3D0Asales, perhaps for you or for some other ceramic a=
rt=3D
ist down the rd.=3D0ASometimes you need to educate them about it all and ho=
w =3D
wonderful it is to "feed =3D0Ayour eyes, and also to feed your soul!" (the =
la=3D
tter, Maya Angelou)=3D0ARegards,=3D0ASusan=3D0Asusan fox hirschmann=3D0Awww=
.pottery=3D
art.biz=3D0ASusan=3D0A=3D0A=3D0A=3D0A=3D0A________________________________=
=3D0AFrom: Lee =3D
=3D0ATo: Susan Fox Hirschmann ho=3D
o.com>=3D0ACc: Clayart@lsv.ceramics.org=3D0ASent: Thu, January 27, 2011 11:=
40:1=3D
4 AM=3D0ASubject: Re: business information varies-marketing=3D0A=3D0AOn Thu=
, Jan =3D
27, 2011 at 9:44 AM, Susan Fox Hirschmann=3D0A=
w=3D
rote:=3D0A=3D0A> I am educating the next generation:=3DC2=3DA0 We older cer=
amic art=3D
ists that teach are=3D0A> educating the next generation of ceramic buyers!=
=3D0A=3D
> We tell our history through clay...=3D0A> and our history continues.=3D0A=
=3D0A=3D
=3DC2=3DA0 =3DC2=3DA0 This is always what comes to my mind when folks say t=
heir pri=3D
mary=3D0Areasons for attending Art Fairs is to sell.=3DC2=3DA0 That attitud=
e redu=3D
ces us=3D0Ato being on the same level as a used car salesman or a telemarke=
te=3D
r.=3D0AI sell so I can make pots.=3DC2=3DA0 Not the other way around.=3D0A=
=3D0A=3DC2=3DA0=3D
=3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 Many established fo=
lks, I've spoken to =3D
several, don't do=3D0Afairs for sales, but as a service to their customers.=
=3D
=3DC2=3DA0 =3DC2=3DA0 The reasons I=3D0Asigned up for Art At Saint Kate's w=
hen I firs=3D
t got back to the USA,=3D0Awas to network and build a mailing list.=3DC2=3D=
A0 Bei=3D
ng out of the country=3D0Afor almost 9 years, more or less makes your maili=
ng=3D
list obsolete.=3D0A=3D0A=3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 =3DC2=
=3DA0 =3DC2=3DA0 At the Potte=3D
ry Festival in Mashiko, potters were so busy=3D0Athat the festival was a pl=
ac=3D
e you were able to find potter friends and=3D0Avisit with them.=3D0A=3D0A=
=3DC2=3DA0 =3D
=3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 =3DC2=3DA0 My primary motivations is not t=
o sell pots but =3D
to inspire=3D0Acreativity in other folks.=3DC2=3DA0 Education is really a h=
uge pa=3D
rt of it.=3D0AI put my artist's statement up here that explains it:=3D0A=3D=
0Ahttp=3D
://mingeisota.blogspot.com/p/artists-statement.html=3D0A=3D0A--=3D0A=3DC2=
=3DA0Lee Lov=3D
e in Minneapolis=3D0Ahttp://mingeisota.blogspot.com/=3D0A=3D0A=3DC2=3DA0"Ta=
tIr na n-=3D
=3DC3=3DB3g ar chul an tI=3DE2=3D80=3D94tIr dlainn trina ch=3DC3=3DA9ile"=
=3DE2=3D80=3D94that is=3D
, "The=3D0Aland of eternal youth is behind the house, a beautiful land flue=
nt=3D
=3D0Awithin itself." -- John O'Donohue=3D0A=3D0A=3D0A=3D0A
Bonnie Staffel on fri 28 jan 11
Susan, great post. When I started in clay over 60 years ago and after
showing my work at my first art fair, I told myself that the public =3D
needs
educating after hearing the visitors questions, like "what is this for?" =
=3D
for
starters. Over the years, I have found that the task has never stopped. =3D
New
admirers of your work come into your life every day and they need to be
taught. I feel that it is the duty of every potter selling their work =3D
that
they need to teach; no matter how much or how little information one has =
=3D
to
offer, it will return tenfold in the long run.=3D20
Bonnie
http://webpages.charter.net/bstaffel/
http://vasefinder.com/bstaffelgallery1.html
DVD=3DA0 Throwing with Coils and Slabs
DVD=3DA0 Introduction to Wheel Work
Charter Member Potters Council
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