Sheryl VanVleck on thu 17 jan 02
Dear Chris:
Please tell me what books there are on marketing your art. I haven't looked
for years but the only books I ever found on marketing had nothing whatsoever
to do with artwork. Whatever I learned, I learned by stumbling along until
something worked because it just didn't seem that marketing "products other
than art" pertained to the buying public of art. I sure hope that this
problem has been addressed. I will have to try Amazon.com. Our library is
very small. But, if you know the name of a good book, I would appreciate
hearing about it.
Sheryl in Wyoming
Okay, so now it's cold here. Winter has finally arrived. Not much snow,
just cold.
H.M. Buchanan on fri 18 jan 02
Sheryl, I have found the magazine 'Crafts Report' has a lot of current
information on marketing. You can see excerpts from it at their online site
www.craftsreport.com ( I think someone there is monitoring Clayart. Many of
the discussion topics are ones that have been going around here)
Judi Buchanan
> Please tell me what books there are on marketing your art. I haven't
looked
> for years but the only books I ever found on marketing had nothing
whatsoever
> to do with artwork
Kate Johnson on fri 18 jan 02
Hi, Sheryl--
I'm not Chris, but you might check out Artist's & Graphic Designer's Market
from North Light books...it's geared toward the fine arts and graphics, but
you might find some suggestions there...
I know I've seen others on selling your art, and probably even own some,
just can't seem to put a finger on them right now. Best of luck!
Best--
Kate
> Dear Chris:
> Please tell me what books there are on marketing your art. I haven't
looked
> for years but the only books I ever found on marketing had nothing
whatsoever
> to do with artwork.
chris Campbell on sat 19 jan 02
Sheryl and all :
If you want to find a reliable source of Craft Marketing Books and
information you should check in with the Rosengroup. Wendy Rosen and her
staff are dedicated to bringing craftspeople in every discipline up to speed
on selling their crafts. Though they mainly concentrate on getting wholesale
artists ready, they run classes that cover every area of selling your work.
She is also the author of 'Crafting as a Business' which is a great book to
learn from.
e-mail WendyR@rosengrp.com
If you want books to read yourself and your home town library is too
small try Steve Branfman's Potters Shop ... not only do they have a great
inventory of books but the staff is always happy to recommend books that are
truly useful.
Phone 781-449-7687
Another option of course is to go to Amazon, look in Books - under
'Selling Crafts' and read the reviews until you find one that sounds good for
you - then order it from The Potters Shop.
Go to your library and see if they carry back issues of 'The Crafts
Report' magazine or check in at their on-line website. This is a 'must have'
subscription for anyone who wants to be ahead of the curve on upcoming trends
and sales techniques. Their montly columnists teach about booths, lighting,
marketing, accounting ... you name the topic and you will find it covered.
Their discussion group at the web site can get very rowdy and rude but if you
lurk you can find some very ingenious ideas and as you get braver offer a few
of your own.
Finally, I immodestly recommend my column in Pottery Making
Illustrated called 'Down to Business'. I try to cover one of the basics in
each issue. If anyone has any other questions I will be very happy to try and
help or direct you to the person or publication that can help.
Chris Campbell - in rainy North Carolina - the robins are back already - a
huge flock has hit the neighborhood and is stripping every berry off every
dogwood tree. They seem to be a bit early to be heading back north ...A sign
of an early spring ??
| |
|
