search  current discussion  categories  business - sales & marketing 

consigment vs. direct sales

updated thu 18 jan 07

 

Lois Ruben Aronow on tue 16 jan 07


When you say "direct sales", are you meaning selling directly to customers
at retail shows, or do you mean selling wholesale to galleries?

All three have their risks. Consignment is essentially loaning your work
out to a store and getting paid for it only when it sells. Retail to
customers - crafts shows, fairs...I liken it to gambling, and I've
essentially stopped doing it, but it works for lots of other people.

Wholesaling will involve finding a venue that will allow you to connect to
buyers. The upside is that you get paid up front for the work (usually).
The downside is that you constantly have to work this end of your business,
follow up to get repeat business, constantly find new outlets for your work,
and, ultimately, making the same thing over and over and over again.

I don't know that I've given you any useful information. None of these is
right for everyone, and none is wrong. Ultimately, you'll probably have to
try them all and see which is right for you, your work, and your lifestyle.

Lois Ruben Aronow Ceramics
232 Third Street - # B202A

Brooklyn, NY 11215



p: 917..561..2854
f: 718..246.0819



www.loisaronow.com
www.craftsofthedamned.blogspot.com



-----Original Message-----
From: Clayart [mailto:CLAYART@LSV.CERAMICS.ORG] On Behalf Of Lisa E
Sent: Tuesday, January 16, 2007 12:19 PM
To: CLAYART@LSV.CERAMICS.ORG
Subject: Consigment vs. Direct Sales

Hello Again;

Thank you to all of you who have helped me with the consignment agreement.

Being new to this, it is more common to sell your work via consignment or
direct sales? I know more galleries have consignments but what about retail
stores?

Are there pros or cons (or dangers) to either?

Lisa

--
Lisa E
Sunny Daze Design Pottery Studio
SunnyDazeDesign@gmail.com
Squamish, BC Canada

www.lisaelbertsen.com
http://picasaweb.google.com/SunnyDazeDesign

____________________________________________________________________________
__
Send postings to clayart@lsv.ceramics.org

You may look at the archives for the list or change your subscription
settings from http://www.ceramics.org/clayart/

Moderator of the list is Mel Jacobson who may be reached at
melpots@pclink.com.

Lisa E on tue 16 jan 07


Hello Again;

Thank you to all of you who have helped me with the consignment agreement.

Being new to this, it is more common to sell your work via consignment or
direct sales? I know more galleries have consignments but what about retail
stores?

Are there pros or cons (or dangers) to either?

Lisa

--
Lisa E
Sunny Daze Design Pottery Studio
SunnyDazeDesign@gmail.com
Squamish, BC Canada

www.lisaelbertsen.com
http://picasaweb.google.com/SunnyDazeDesign

Sue Roessel Dura on tue 16 jan 07


On Tue, 16 Jan 2007 09:19:00 -0800, you wrote:

>Hello Again;
>
>Thank you to all of you who have helped me with the consignment =
agreement.
I saw one agreement go by where the gallery is not responsible for loss =
or
damage. I wouldn't leave my pots there! Ususally stores have insurance =
for
such things and it is usual that they will pay for lost or damaged ware.
>Being new to this, it is more common to sell your work via consignment =
or
>direct sales? I know more galleries have consignments but what about =
retail
>stores?
Direct sales are a lot easier to deal with but sometimes a store won't =
want to
take the risk. With consignment, you need to keep track of your =
inventory at
each store and check it against the real inventory from time to time. =
Items get
lost or not rung up properly and you won't get credit for them unless you=
check
in person. With each payment (I insist on monthly) you need to mark off =
items
that sold from your inventory to keep the store inventory current.

When you sell directly, you are paid for everything you deliver and don't=
have
to worry about it after that.

Best, Sue